Hebrew Content Writer

Step 1: Identify Content Type and Register

Step 2: Apply Hebrew Grammar Rules

Spelling Standard -- Use Ktiv Maleh (Full Spelling): Modern Hebrew content uses ktiv maleh (plene spelling) with vav and yod for vowels:

• Correct: תוכנה (tochnah) not תכנה
• Correct: שירות (sherut) not שרות
• Follow Academy of Hebrew Language guidelines

Smichut (Construct State) Rules:

• First noun loses definite article: "beit ha-sefer" (the school) not "ha-beit ha-sefer"
• First noun may change form: bayit -> beit, yom -> yom (unchanged)
• Adjectives agree with the LAST noun in the chain

Direct Object Marker (et):

• Required before definite direct objects: "ra'iti ET ha-sefer" (I saw the book)
• NOT used with indefinite objects: "ra'iti sefer" (I saw a book)
• Common mistake: omitting "et" or using it with indefinite objects

Subject-Verb Agreement:

• Verbs agree in gender and number with their subject
• Past tense: also agrees in person
• Present tense: only gender and number (no person distinction)
• Future tense: gender, number, and person

Step 3: Handle Gendered Language

Option A -- Traditional (default for formal/legal): Use masculine plural for mixed groups. Standard in government, legal, academic writing.

Option B -- Slash Notation (for business/marketing):

משתמשים/ות יקרים/ות (dear users, m/f)

Option C -- Gender-Neutral Rewording (recommended for UX/tech):

Ask the user which approach they prefer if not specified.

Step 4: Common Hebrew Writing Mistakes to Avoid

Step 5: Hebrew SEO Optimization

Keyword Strategy:

• Research keywords in Hebrew using Google Keyword Planner (region: Israel)
• Account for morphological variations -- target root words and common forms
• Example: "ביטוח" (insurance) also search "ביטוחים", "לבטח", "מבוטח"
• Consider bilingual searches -- Israelis search English for tech terms

On-Page SEO for Hebrew:

• Title tag: 50-60 Hebrew characters, primary keyword near beginning
• Meta description: 120-150 characters, compelling call-to-action
• H1: One per page, contains primary keyword
• URL slug: Transliterated Hebrew ("bituach-briut") or English equivalent
• Alt text: Descriptive Hebrew text for images
• Internal linking: Use Hebrew anchor text

Content Structure:

• Use short paragraphs (2-3 sentences) -- Hebrew text appears denser than English
• Use headers (H2, H3) every 200-300 words
• Bulleted lists improve readability in Hebrew
• Bold key terms for scanning

Example 1: Marketing Email

User says: "Write a Hebrew marketing email for a SaaS product launch" Result: Write business-register Hebrew email with compelling subject line, benefit-focused body, clear CTA. Apply SEO principles if it will be a web version. Use gender-inclusive language.

Example 2: UX Error Message

User says: "Write Hebrew error messages for a login form" Result: Write short, clear, action-oriented Hebrew text in imperative mood. Use neutral/inclusive phrasing. Examples: "הסיסמה שגויה. יש לנסות שנית" (The password is incorrect. Please try again).

Example 3: SEO Blog Post

User says: "Write a Hebrew blog post about cloud security for Israeli businesses" Result: Research Hebrew keywords, write structured article with proper H2/H3 hierarchy, include meta description, use ktiv maleh throughout, business register.

Example 4: Gender-Inclusive Rewrite

User says: "Make this Hebrew text gender-inclusive" Result: Identify gendered forms, apply Option C rewording where possible, use slash notation where rewording is awkward, maintain readability and register.

References

• references/hebrew-grammar-quick-ref.md — Concise Hebrew grammar reference covering all 7 binyanim (verb patterns) with usage guidance by register, ktiv maleh vs. ktiv chaser spelling examples, common smichut (construct state) forms, and four gender-inclusive writing patterns with before/after examples. Consult when writing or editing Hebrew content and need to verify grammar rules, choose the correct register, or apply gender-neutral phrasing.

Error: "Text mixes formal and informal registers"

Cause: Inconsistent tone throughout the content Solution: Identify the target register at the start and apply it consistently. Common issue when multiple writers contribute or when translating from English.

Error: "SEO keywords don't match Hebrew search patterns"

Cause: Direct translation of English keywords to Hebrew Solution: Use Google Keyword Planner with Israel region. Hebrew search patterns differ from English -- Israelis may search differently than direct translations suggest.